Why did SERVPRO choose the color green for their vehicles?

1/12/2023 (Permalink)

The restoration crews of SERVPRO of Lexington/Thomasville are always close by, helping to recover disasters in your area from fire, water, and mold damage. It is hard to miss the green service vehicles as they travel throughout Davidson County, North Carolina. But where did the green color come from? In the early 1970's the founders of SERVPRO® used a color chip paint sample chart to identify the most eye-catching color. It was a highly technical process. The founders showed the chart to as many people as they could and asked, “Which color on this chart would be impossible to miss?” By a wide margin, the color most identified was 1970 rally green, a color used on Porche 911 automobiles.  Now used on entire fleets of vehicles in every SERVPRO franchise nationwide, from production vans to disaster recovery storm trailers, our vehicles are prepared for any size disaster.